For the past 20 years, adidas as well as designer Yohji Yamamoto worked together in harmony to produce a storied history of style in sport. Now, in event of the partnership, Y-3 has embarked on a year-long voyage of exploration dubbed “20 Years: Re-Coded”. To showcase this latest campaign, Y-3 has counted on football legend as well as longtime good friend of the brand, Zinedine Zidane.

If we take a look at Y-3 collections in the past, it’s remove to see that sport has always been a key stimulant, with Yamamoto when saying, “Sport is Y-3. It is the brand’s central essence as well as inspiration.”

With Zidane part of this campaign, it aims to highlight the technique, manage as well as self-control that is displayed within Yamamoto’s clothing, all high qualities that seemingly mirror the footballer’s career on the pitch. shot by Gabriel Moses, we see the star dressed in a duo of contrasting Y-3 looks, the very first of which sports a smooth all-black outwear style. Its counterpart showcases Y-3’s unique knack for performance sweats.

The latest additions from this Y-3 campaign are now currently offered on the adidas website, In other news, Disney x OVO keep it traditional with this latest lively collab.

Image via Y-3
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